Renzo Rosso created the Diesel brand in 1978, choosing the name because it is easy to understand, pronounced the same way around the world, and has a rugged feel about it. At that time, Diesel was also considered an alternative energy so it was representative of an alternative taste in casual wear. An international team of talented designers and staff established a reputation for innovative marketing.
Diesel Uber Chief DZ7377
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Retail price: €. 349
- Quartz four time zones
- Gender: Gents
- Leather band , plated stainless steel case, mineral glass
- WR 100mt
- Measures: case 56x14mm, band 20cm x 28mm
- Screw Back Case, Screw-down crown, Speedometer
Prices VAT excluded
Out of stock